Lisa Rinna The Real Housewives of Beverly Hills - RHOBH

Lisa Rinna Launches ‘Lip Icon’ Lip Kit Line!

Those lips were made for….selling lip kits!

One of the most famous pouts on Bravo is putting her money where her mouth is (literally) and is stepping into the lucrative world of lip kits. The industry, made famous by Kylie Jenner, has become a cash cow in the beauty industry and Lisa Rinna is no dummy when it comes to business opportunities.

Rinna recently launched her new line and her fans will not be disappointed as it is 100% ‘Rinna.’ Her collection includes cheeky names including ‘birthday suit,’ ‘no apologies’ and ‘legends only.’ Take a look at the line below, which is made up of mostly nude and neutral tones:

Her Rinna Beauty website promotes her ‘Lip Icon’ status and prices for the lip kit (which include a liner, lipstick and gloss) run at $45. I feel the price point is right in range with what her fans would pay and the neutral tones are also what her fans would be looking for. Kylie made herself a billionaire with her lip kit line, so I’m sure Rinna’s hopes and expectations are  high for the launch.

Thoughts on Rinna Beauty? Will you be purchasing something from her line?

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