It’s official — Bethenny Frankel’s daytime talk show, “Bethenny” has been canceled. Ellen DeGeneres was the Executive Producer for the show, and rumors had been circulating for awhile that the show would not be returning for a second season. The Hollywood Reporter broke the story yesterday, and a spokesperson for Telepictures (a division of Warner Bros. TV) has released the following statement
“We are incredibly proud of the creativity, passion and professionalism Bethenny and her staff brought to daytime each and every day and look forward to finishing out the season with more great original episodes. While we are disappointed not to be able to bring the series back for a second season, we remain convinced that Bethenny has a unique voice and that she will continue to be successful in the future.”
Bethenny added to that saying,
“I had a blast doing this show with Telepictures. My entire staff worked so hard and made every day so much fun. I am thankful for the experience and for all my fans who tuned in every day.”
The show had struggled all season, and it failed to draw a large enough total audience to be renewed. Bethenny however, did have a key demographic of women 25-54 that were loyal viewers, so that worked in her favor for the time being. The show had a season to date average rating in households, which was about 1.15 million viewers a day, and that makes it among the lowest rated syndicated talk shows. Bethenny’s show was only beating The Test and Tricia most weeks.
Recently, Telepictures had been trying to find a cable outlet to carry Bethenny in addition to the show being syndicated as a way to generate more viewers. Kind of like how Wendy Williams has BET to air her show on their network every night. Since they weren’t able to find a network, that ended the show.
I think Bethenny should just enjoy her time being a mom, and enjoying her millions, and give up being in front of the camera. What do you guys think? Are you sad to see the Bethenny show go? PS, I’m still sticking to my initial idea, which was if she would have had a one-on-one sit down with Teresa Giudice, the ratings would have been through the roof! Just like Tyra was smart enough to do her first season with Naomi Campbell.